FOR IMMEDIATE RELEASE April 9, 2007
CONTACT: Richard Coleman, Director of Sales
GREENSBORO , NC – Senator Pen is pleased to announce the launch of their new office products line, Spin TM. This collection represents the next generation for Senator, featuring a host of unique product styles and shapes, accented with a fresh and vivacious color palette.
Spin’s innovative styles and colors have the industry talking about and already purchasing Senator’s unique new product offerings. Spin TM adds an innovative twist to the classic writing pen, without looking like a novelty. The sleek Mantis correction tape offers a larger imprint area and surpasses the competition’s offerings with longer, wider and refillable tape. By adding a magnetic clasp on a metal pen and lanyard, the Magneato delivers a new look to the common lanyard-pen combination.
“Our customers will be very surprised with the look and feel of this new line. These pens are very different from the Senator Pen they are accustomed to seeing, yet offer customers the confidence they already have working in with us” says Rich Coleman, Senator’s Director of Sales. “The unique designs and quality are here, but Spin TM will take Senator Pen to a new level with a product selection that is hip, hot, and now.”
Spin TM offers trendy styles such as the bold (pronounced track-shun), which
features bold colors and a cool “tire tread” grip. The super-chic Tiffany, with its lustrous jewel tones and polka dotted grip is another example of how Spin TM is aimed at creating a very stylish canvas for showing off logos, while being trendy and fashionable.
“While at first glance Spin TM may look like a high-end collection,” says Coleman, “our customers will be pleasantly surprised by the aggressive pricing of this line. We have positioned Spin TM to offer real value at every quantity level.”
The Spin TM line is now available for distribution. For a product catalog and more information, please contact Senator USA at 800-553-6101 or visit www.spinbysenator.com.
Senator is the sole producer and imprinter of Senator brand fine writing instruments and mugs, and is the third largest pen manufacturer in the world. With over eighty-seven years of writing instrument experience and facilities in nine countries, the company adds value to global brands and enhances consumer demand for its products through the development and imprinting of award-winning writing instruments that provide excellence in engineering, design, and long shelf life. Key award-winning Senator brands include but are not limited to: the , , , , and . Senator’s prized writing instruments can be readily found in doctors’ offices, consumer packaged goods manufacturers’ facilities, insurance agencies, hotels, and banking branches. For more information about Senator USA, visit http://www.senatorpen.com.